NCEEM Experiential Marketing · South Africa
We create experiences that move brands from being seen to being experienced.
We develop and deliver experiential marketing campaigns through cinema, theatre, storytelling, art, sound, performance, public spaces and live events.
What we do
From brand objective to real-world experience.
NCEEM works with brands, organisations and institutions to turn communication objectives into experiences people can see, feel, participate in and remember.
01
Strategy
Understanding the brand, audience, objective and environment.
02
Concept
Developing the creative experience and campaign idea.
03
Experience Design
Designing how audiences will encounter, participate in and remember the brand.
04
Production
Coordinating the creative, technical and operational requirements.
05
Activation
Taking the experience into communities, public spaces, venues and targeted environments.
06
Engagement & Measurement
Creating opportunities for interaction, participation, conversion and measurable audience response.
We don't begin with a medium. We begin with the audience and the brand objective.
NCEEM experience platforms
Seven ways to build a campaign.
Experience platforms in development. Each can be designed around a brand objective, audience and environment — on its own or combined into one campaign.
Where we activate
Take the experience to the audience.
Communities
Townships, rural communities and local neighbourhoods.
Public spaces
Parks, streets, transport-linked spaces and other high-footfall environments.
Venues
Theatres, cultural spaces, entertainment venues and conventional event locations.
Educational environments
Schools, universities and learning environments where appropriate.
Branded environments
Retail spaces, shopping centres, corporate spaces and campaign-specific locations.
Digital + physical
Experiences that connect physical participation with digital engagement.
Commercial value
What an experience can achieve.
Awareness
Put a brand in front of audiences in memorable environments.
Engagement
Give audiences something to actively participate in.
Conversion
Create opportunities for sign-ups, enquiries, sampling, trials or other desired actions.
Community connection
Bring campaigns into communities rather than expecting audiences to come to the brand.
Content
Create experiences that generate stories, imagery, video and social content.
Brand memory
Create moments audiences are more likely to remember and talk about.
Why NCEEM
Creative practice, run as marketing.
Multidisciplinary
We combine marketing with creative disciplines rather than relying on one medium.
Audience-first
We begin with the people the brand needs to reach.
Culturally intelligent
We understand the importance of place, story, identity and context.
Flexible
Experiences can be adapted to different audiences, locations and campaign objectives.
End-to-end
From concept development to production and activation.
Built for participation
We design experiences people can actively encounter rather than simply observe.
Who we work with
- Brands
- Public sector
- Cultural institutions
- NGOs & development organisations
- Educational institutions
About NCEEM
A South African experiential marketing company.
NCEEM is a developing company with a growing portfolio of experience formats, built by people who work across marketing, performance, film and public culture.
Our philosophy is simple: show up, create connection, make it memorable.
More About NCEEM
Have a campaign objective?
Tell us what you are trying to achieve. We can help turn the objective into an experiential campaign.